As you know the Venerdi brand is synonymous with quality and we pride ourselves on producing premium products for New Zealanders. In 2017, we removed one of our popular brands, Gluten Freedom, from supermarkets and offered it exclusively via our online shop. It was priced as the cheapest gluten free bread available at the time, and we have worked hard to keep that price the same at $3.99 per loaf.

Due to increases in wage rates and the cost of ingredients, it has become necessary for us to place a small price increase on each of our Gluten Freedom loaves. This will ensure we can continue to provide you with these loaves, while maintaining our high-quality ingredient profile. This increase will take effect from Monday 6th July 2020.

Please see the pricing comparison below.


Current online price Increase NEW online price
Gluten Freedom White $3.99 92c $4.91
Gluten Freedom Brown $3.99 92c $4.91
Gluten Freedom Six Seed $3.99 $1.30 $5.29


If you have any questions please do not hesitate to contact one of our team at Venerdi and we will be more than willing to help.

[email protected]
09 813 5481